In Episode 8 of the Wandering But Not Lost Podcast, co-hosts Matt Emerson and Jan O’Brien discuss why you should add a Yelp Business profile to your online presence. In the Reach Your Peak segment, they cover seven online sites to focus on for client reviews and how to get more client recommendations and testimonials.  In the Wandering Zen portion of the podcast, Matt and Jan discuss the amazing Mirror Lake in Yosemite National Park.

 

Key Points/Takeaways


WBNL 52 Tip – Claiming Your Yelp Business Profile

  • Do a Google search and see what comes up for any variation of these search terms: Real estate agents in (city); Top real estate agents in (city); Realtors in (city)
  • Search Results
  • Setup your free basic page https://biz.yelp.com/
    • Respond to a review with a direct message or public comment

    • Upload photos, add a link to your website and add business hours

    • Track visitor engagement and customer leads from your Yelp Business Page.
  • Page Upgrades – Enhanced Profile Bundle is $75/month – other advertising packages available

 


Reach Your Peak – How to Get More Online Client Reviews

Here are the seven most important social and other sites to have client reviews:

  • Zillow/Trulia
  • Realtor.com
  • LinkedIn
  • Your Facebook Business Page
  • Google My Business
  • Yelp
  • Your Website

The Process

  • Set up the importance of Client Reviews from the beginning – at the Initial consultation
  • Take note of what sites does your client already use?
  • Describe your client review process at the close of escrow
  • A reminder during the transaction – an opportunity
  • At closing – remind the client to look for the email with the details. They can use the same review
  • Bonus – Get a Video Testimonial
  • Be prepared to send reminders and ask for the review 4-5 times!
  • Don’t be afraid to ask and remind your client about the review!

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Wandering Zen – Mirror Lake

WBNL Podcast EP8.3 Wandering Zen

Mirror Lake

Ahwahnee Hotel


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